Study: Articles with a picture of Baby Yoda get more clicks |

Study: Articles with a picture of Baby Yoda get more clicks

We find another reason to put Baby Yoda on our page. Photo © 2019 Disney.

In fact, you don’t even have to write much of an article.

UNCLE WALT’S INSIDER H.Q., SVALBARD — “The Mandalorian” is a gift that keeps on giving — to Disney and Star Wars websites, particularly those with poorly compensated writers looking for a cheap hook to draw readers in. That’s right, we’re talking “Baby Yoda.” His picture brings in clicks like nothing else.

We at Uncle Walt’s Insider aren’t ones to just make stuff up, either. Okay, yeah, actually we do that all the time. But not every time. This time we’ve backed it up with research!

Backed with Science

After an exhausting study [Ed.: Shouldn’t that be ‘exhaustive’?] [Marty: I get tired easily. Get off my back.], our highly trained staff of researchers found that readership of articles with a picture of Baby Yoda increased by one or two clicks each. And for us, that’s like an view increase of 50-200%!

So expect to see a lot more of Baby Yoda around here. Oh, and we’ve put all the details of the study below, for those of you who like to dig into statistics.

Grocery List Research

Marty: "Hey, guys. We need something for Friday's article. Seems like people like Baby Yoda. Maybe we do some research to see if people are more likely to click on a link if Baby Yoda's picture is there?"

Ub: "Sure."

X: "Whatever."

Walt: <snore>

Harriet: <crickets>

Marty: "Do we have a budget for research?"

Walt: (waking suddenly) "Budget? No budget!" (drifts back to sleep)

Marty: "I expected that. Okay, plan B it is. Who here thinks that people are more likely to click on a link if Baby Yoda's picture is there?"

Ub: "Sure."

X: "Whatever."

Walt: <snore>

Harriet: <crickets>

Did YOU click on the article because of Baby Yoda? Let us know in the comments below!

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Cover photo: We find yet another reason to put Baby Yoda on our page. Photo © 2019 Disney.